“Work in Paradise” - the new campaign encouraging you to work here

Posted: 20th May

The Queensland Government will today launch a multi-million-dollar campaign to lure thousands of workers from across Australia to take a tourism job in regional Queensland.

Premier Annastacia Palaszczuk today announced a $7.5 million package to address a critical shortage of workers at tourism businesses in regional Queensland.

“We live in one of the most beautiful places in the world. This campaign will give Queenslanders and other Australians even more reasons to come to work in paradise,” the Premier said.

Across regional Queensland, and in Central Queensland, there is strong demand for workers - chefs, waiters and bartenders through to tour guides and deckhands on the Great Barrier Reef.

The government has committed to a $1500 incentive and free travel for workers taking up a tourism job in regional Queensland from Mackay north to tropical hot spots to west of Toowoomba, including the outback. 

Work in Paradise encourages people from across Australia and the state to move to Queensland to help the tourism industry do what they love to do best – give people a great holiday in our great state.

The Queensland Government has invested more than $800 million to support the tourism industry through the pandemic with the Good to Go campaign and Holiday Dollars travel vouchers are helping to reignite demand for great Queensland holiday experiences and short break getaways.

More domestic visitors and the ongoing closure of the international border mean tourism operators need more workers to deliver world-class experiences. 

In addition to the $1500 cash incentive for jobseekers to relocate for employment in the tourism industry, the Queensland Government is also offering a $250 travel bonus to help workers to travel there.

This is a fantastic opportunity to work, live and play in some of Queensland’s great holiday destinations.

Work in Paradise will connect jobseekers with jobs with the potential to provide a pathway to a long-term career in the tourism industry in your dream location.

The incentive program starts from July 1.

For more information or to register interest, visit qld.gov.au/workinparadise